Candida Rodriguez-Lee
What I Do
Successful communications starts with understanding the audience, I partner with key stakeholders to:
Develop communication strategies
Coach executives and subject matter experts
Build digital communication ecosystems
Facilitate workshops and training
Translates complexity into actional stories
Create sustainable processes
My Approach
Understand the audience
Who are we trying to reach? What do we what them to do?Clarify the message
What matters most? What's in it for me?Build the system
How do we make this communication sustainable?Measure impact
How do we know it's working?
Fifteen+ years of enterprise communications
60%
Reduction in enterprise emails
Introduced communications governance strategies as part of an overall communications system. Using an overall enterprise newletter, we cut the noise by 60%, focusing communications on what really matters.
100+
Workshops & training sessions
Facilitated 100+ executive workshops and training sessions covering digital transformation platforms, communication strategies, content comsumption and more.